Frames from around the world
Vision Center DirectOffice Hours
Monday - Friday
8:00am-5:30pm
Saturday
9:00 am -1:00pm
Summer Hours
June-August
Monday- Friday
8:00am - 5:00
Phone: (306) 584- EYES (3937)
Fax: (306) 779-EYES (3937)
Toll Free 1-800-586-1638
Toll Free 1-800-586-1638
A sample of the many fine frames available at Vision Center Direct
Clean Danish design is the basis of our products but we always add a twist of something surprising – something unexpected. We aim to balance classic and clean with bold and bright to continuously keep classic styles updated. The most important thing is always to create eyewear that dresses the face. The frame and the face must interact to obtain a beautiful and harmonic look. We never strive for creating a design object that demands all the attention but rather a piece of eyewear that completes and enhances the lines of the face
Like other Danish eyewear designers ProDesign works a lot with powerful effects and is fascinated by the way the right detail can completely change the look of a frame. To pick a certain effect, appoint it your characteristic feature and make it as powerful as possible without overdoing it. This can be a challenge when you also want to preserve the clean and simple lines of Danish Design. This is however what it is all about – challenging our creativity to create a perfect frame every time.
Like other Danish eyewear designers ProDesign works a lot with powerful effects and is fascinated by the way the right detail can completely change the look of a frame. To pick a certain effect, appoint it your characteristic feature and make it as powerful as possible without overdoing it. This can be a challenge when you also want to preserve the clean and simple lines of Danish Design. This is however what it is all about – challenging our creativity to create a perfect frame every time.
Renowned for quality and innovation, LACOSTE has an unrivaled heritage in the sports fashion market.
The new eyewear collection is inspired by the origins of the LACOSTE brand, featuring premium quality materials with unique styling and the crocodile which has evolved into one of the most recognized logos throughout the world.
Developed with meticulous attention to quality, the new eyewear collection is true to the LACOSTE heritage and reflects its unique sporty elegance.
The new eyewear collection is inspired by the origins of the LACOSTE brand, featuring premium quality materials with unique styling and the crocodile which has evolved into one of the most recognized logos throughout the world.
Developed with meticulous attention to quality, the new eyewear collection is true to the LACOSTE heritage and reflects its unique sporty elegance.
The Reflection of a Woman’s Soul.
Jee Vice, pronounced “G-Vice,” the premium optics collection is focused on the new designs of tomorrow and raises the limits for values among women of today.
Jee Vice is about leading a fresh charge of empowerment for women across the world through their own eyes. Jee Vice infects women with the influence to love culture, bleed passion, embrace commitment, and elevate the limits of a new vision for the women of today.
Jee Vice prides itself on its exceptional quality and unique craftsmanship. Jee Vice’s sultry shades are sought after by Hollywood’s elite who indulge themselves in haute designs only found in high fashion brands.
Jee Vice prides itself on its exceptional quality and unique craftsmanship. Jee Vice’s sultry shades are sought after by Hollywood’s elite who indulge themselves in haute designs only found in high fashion brands.
Lightweight, fluid, and dynamic, Oxibis revolutionizes style, comfort, and quality in an abundance of colors and shapes. Made in their facility in Jura, France, Oxibis is dedicated to both men and women who are looking for frames that are unique and modern.
A team of 6 designers work full time in order to make of Kinto one of the most beautiful frames collections on the market. This brand combines a design for strong personalities with a sober, plain and subtle style.
Looking nice on your face, the Kinto frames are comfortable, well designed and reflects the high quality of the Belgian manufacturing.
To date, Kinto offers the largest choice for fine faces and natural people on the market, both in model and colour.
To date, Kinto offers the largest choice for fine faces and natural people on the market, both in model and colour.
Porsche Design Eyewear products are made from top quality materials and come in a unique design. Carefully selected materials, the latest technology, perfect engineering and highly comfortable. The right eyewear for every occasion.
The You’S collection is a fashion forward, beautifully coloured line which includes a broad range of stylish, colourful frames, with a choice of sizes and shapes to satisfy the needs of youngsters and seniors, men and women, big faces and small faces and everything in between. It features intricate metalwork, artistically painted temples and a youthful sensibility. The frames are designed in the Netherlands, where the tradition of Dutch design is carried on in the great attention to detail, practical solutions that assure comfort and wear ability, and outstanding quality at an affordable price.
The You’S campaign images highlight the possibilities for self-expression in the collection with the tag-line: Eyedentify yourself. Eyewear is evolving. What used to be a rather utilitarian item has now become a fashion statement. People pick their frames to tell the world something about who they are. The You’S collection is a response to that trend and the You’S tag line says it all in two words.
The You’S campaign images highlight the possibilities for self-expression in the collection with the tag-line: Eyedentify yourself. Eyewear is evolving. What used to be a rather utilitarian item has now become a fashion statement. People pick their frames to tell the world something about who they are. The You’S collection is a response to that trend and the You’S tag line says it all in two words.
From conception right through to manufacture, these frames are created in Jura, France, at the heart of a region where the French eyewear industry itself was born. Exalto frames are formed using handed skills to highly specialized craftsmen.
Pushing back the boundaries, exploring materials, inventing new processes, exalting detail…making the most of volume, purebred, incomparable style…EXALTO!
Pushing back the boundaries, exploring materials, inventing new processes, exalting detail…making the most of volume, purebred, incomparable style…EXALTO!
With the spirit of Aloha, Maui Jim sunglasses are inspired by earth, wind, fire, and water.
Unmatched technology in polarization provides the best in visual clarity and comfort. With many styles available in prescription, Maui Jim can be enjoyed by almost anyone.
Unmatched technology in polarization provides the best in visual clarity and comfort. With many styles available in prescription, Maui Jim can be enjoyed by almost anyone.
VANNI. A breath of youthful fresh air wafting among the style vanguard of contemporary designer eyewear. For twenty years the brandname has represented Italian style and design to the world of eyewear. VANNI is a trend-setter of taste, an innovator in constructional technique and an unceasing pursuer of enhanced quality and comfort.
The curvature of a rim, the sheen of acetate, the cut of a metal strip, the smooth working of a hinge. Enthusiasm for the tiny detail that can spark off a major project. VANNI collections look beneath mere appearances to the deeper substance of materials, harmony among shapes, the power of colour.
The curvature of a rim, the sheen of acetate, the cut of a metal strip, the smooth working of a hinge. Enthusiasm for the tiny detail that can spark off a major project. VANNI collections look beneath mere appearances to the deeper substance of materials, harmony among shapes, the power of colour.
Eyewear designer Yves Cogan has been distributing his own name brand in France and abroad since 1994.
Each model, who's design is the result of careful research, is launched only when the product, the the concept, the forms and the colors have reached their full potential.
Thus, his creation proves a true alternative and a truly different choice on the market.
The lable "made in France" is an integral part of Cogan products, guaranteeing both authenticity and quality for clients.
Each model, who's design is the result of careful research, is launched only when the product, the the concept, the forms and the colors have reached their full potential.
Thus, his creation proves a true alternative and a truly different choice on the market.
The lable "made in France" is an integral part of Cogan products, guaranteeing both authenticity and quality for clients.
BELLINGER is a Danish eyewear brand owned by founders Malene and Claus Bellinger Diederichsen – both designers by profession. Their partnership is based on the combining of opposites: the masculine and the feminine, colourful and eye-catching Mediterranean inspiration and Danish design, humour and seriousness, success and humbleness.
BELLINGER is spectacular designer eyewear for men and women with beautiful colours made in high quality acetate, metal and titanium materials. Exclusive products in innovative design for those who like to stand out.
BELLINGER is spectacular designer eyewear for men and women with beautiful colours made in high quality acetate, metal and titanium materials. Exclusive products in innovative design for those who like to stand out.
Freudenhaus is the house of optical joy and is the most versatile highend eyewear collection. The collection is designed for people who love glasses and reflects their different needs. from classic with a twist to "ueberstyle". whatever you like. Freudenhaus has the right fit for you.
The design language is inspired by German design values with a laid back easiness to create the ultimate glasses. simple but refined and consistantly cool, a stripped down minimalism paired with the highest technical standards, that is Freudenhaus. Freudenhaus eyewear is more than a fashion accessory - it becomes a part of you. a very important part of you. in the middle of your face it becomes the focus of every hello, goodbye and I love you....
Established in 1988, Chrome Hearts designer Richard Stark, a self proclaimed motorcycle enthusiast, began by producing leather riding gear for friends and their extended families. The company is an international luxury lifestyle company, integrating classic design with the highest standards for quality and craftsmanship. Products range from distinctive handmade jewelry in sterling silver, gemstones, platinum, and 22k gold; furniture made from exotic woods; and clothing made from the fines leathers and fabrics. His upscale collection of Chrome Hearts eyeglasses and sunglasses also feature the same high end elements and include signature motifs such as crosses,daggers and fleur-de-lis.
In keeping with the Chrome Hearts tradition, the eyewear collection is, without a doubt, one of the most innovative collections in fashion eyewear ever released. Utilizing a diverse range of materials and inspired designs, this luxury eyewear collection must be seen and worn to be appreciated.
In keeping with the Chrome Hearts tradition, the eyewear collection is, without a doubt, one of the most innovative collections in fashion eyewear ever released. Utilizing a diverse range of materials and inspired designs, this luxury eyewear collection must be seen and worn to be appreciated.
The Coach Eyewear Collection is based on the fundamental principles of distinctive American style and enduring quality. The collections provide clean, modern shapes with classic styling and proprietary Coach treatments. With bold, wearable colorations and innovative temple design elements, the collection offers eyewear for both new and loyal Coach customers alike.
Nike is the worlds largest athletic company. The Nike mission is to bring inspiration and innovation to every athlete* in the world (* If you have a body you are an athlete). Nike's eyewear collection meets the needs of every athlete*, from the elite to the sport inspired. True to its mission, the Nike eyewear collection offers superior technology such as Nike's patented Max Optics and Engineered Tints, ventilation, secure wrap temples, and Flexon memory metal. Nike eyewear offers something for everyone.
| The Fendi sun and ophthalmic collections are not to be missed - luxurious and ultra-feminine - these styles will bring out the glamour in everyone. The new Fendi sun shields and rimless styles, in the season’s leading fashion color stories, incorporate the Fendi logo in innovative new ways and are distinctively Fendi. The plastics are rich and sensual - made even more luxurious with the addition of rhinestones. The ophthalmics appeal to both the trendy and classic Fendi consumers, with beautiful detailing, coloring, and feminine eyeshapes. |
Blac - the fabulous story…
Blac is a new innovative eyewear brand. Revolutionary designer eyewear for men made in carbon fibre and fibreglass with titanium strengthening. Blac is the world’s first adjustable carbon fibre frame. It is designed and handmade exclusively in Denmark by the renowned designer eyewear company BELLINGER A/S. The characteristics of carbon and fibreglass are its unique woven surface, an unusual lightness combined with great strength.
Every Blac frame is unique…
Blac is a new innovative eyewear brand. Revolutionary designer eyewear for men made in carbon fibre and fibreglass with titanium strengthening. Blac is the world’s first adjustable carbon fibre frame. It is designed and handmade exclusively in Denmark by the renowned designer eyewear company BELLINGER A/S. The characteristics of carbon and fibreglass are its unique woven surface, an unusual lightness combined with great strength.
Every Blac frame is unique…
Silhoutte Makes Seeing An Experience Without Boundaries
The feeling of relaxed freedom, independence and easiness for all your sensees are Silhouette's inspiration for innovation and revolution. Each and every day is dedicated to the new, the consistent intention to create the very best for spectacle wearers. We surmount the limits of the seemingly impossible and set benchmarks in the design of rimless eyewear. Each single Silhouette rimless eyewear is a showpiece - the pride and joy of its wearer and Silhoutte.
The feeling of relaxed freedom, independence and easiness for all your sensees are Silhouette's inspiration for innovation and revolution. Each and every day is dedicated to the new, the consistent intention to create the very best for spectacle wearers. We surmount the limits of the seemingly impossible and set benchmarks in the design of rimless eyewear. Each single Silhouette rimless eyewear is a showpiece - the pride and joy of its wearer and Silhoutte.
LAFONT- it’s 4 generations in the optical business from 1923, with the opening of the first shop in Paris by Louis Lafont.
The LAFONT concept : combination of design and technique and using a large choice of colors and materials in order to create stylish frames.
Every new frame starts from a blank sheet, where inspiration and knowledge will combine. The sources of inspirations are multiple : art galleries, travel, deco expo, books, photos, etc… Each LAFONT frame is exclusive in its own design, pattern, and colours.
LAFONT won multiple awards worldwide, such as the best women eyewear of year in TOKYO in 2006, best sunglasses of the year in 2006 in Paris, or best kids eyewear of the year in 2000 and 2007 at the Silmo in Paris.
The LAFONT concept : combination of design and technique and using a large choice of colors and materials in order to create stylish frames.
Every new frame starts from a blank sheet, where inspiration and knowledge will combine. The sources of inspirations are multiple : art galleries, travel, deco expo, books, photos, etc… Each LAFONT frame is exclusive in its own design, pattern, and colours.
LAFONT won multiple awards worldwide, such as the best women eyewear of year in TOKYO in 2006, best sunglasses of the year in 2006 in Paris, or best kids eyewear of the year in 2000 and 2007 at the Silmo in Paris.
Named Artreon (“Art” “ Re”defined “On” your face), this collection takes you on a voyage of retro style, while applying contemporary influence, through the waves of various colors. The final destination of this voyage being a work of art that provides pleasure and comfort.
